Healthcare that really cares.
The goal: Attract and engage more pharmacy partners, expanding B2B relationships, while building relationships and trust with current business partners.
The solution: A multi-facted approach that encompassed social media, publications, website design, and video.
A care-driven approach
Personalized patient care is the principle that guides HealthDirect. Portraying this through social media, trade show, video, and website were essential to developing a marketing strategy that aligned with the company’s mission and positioned them as an industry thought leader.
A key component of this was developing video to be used in new partner onboarding, trade shows, website, and segmented for social media.
Skills: storyboarding, script writing, content development, voice-over, and video production.
